Company / Goodwill
MediaAlpha, Inc. Goodwill History
FY2019-FY2025 · Annual data · Source: SEC filings
At a glance
Latest annual filing availableLatest Goodwill
$47.7M
FY2025
5-year range
$18.4M / $47.7M
FY2021-FY2025
Trend
+0.0%
vs FY2024
Sector context
#295 of 328
Industrials
What the data says
Among 328 Industrials companies, MediaAlpha, Inc. is in the bottom 10% for goodwill.
Based on SEC 10-K filings.
$48M in FY2025 with a 5-year CAGR of +21.0%.
Remained stable around $48M over the past 2 years.
Industrials sector context is included.
Goodwill over time
Growth rates
- 3-Year CAGR
- +37.4%
- 5-Year CAGR
- +21.0%
- 10-Year CAGR
- -
Sector benchmark
Bottom 10% in IndustrialsTop 90% of 328This company $47.7M Sector average $2.3B
▼
-97.9% below sector average
Key checks
Key Insights
- 5-year CAGR of +21.0%, indicating consistent growth.
- In FY2025, goodwill increased 0.0% year-over-year.
- Ranks #295 out of 328 companies in the Industrials sector.
- Lowest goodwill in the period was in FY2022.
Company context
Key Data Points
- High earnings quality (cash-backed earnings)
Data sourced from SEC EDGAR filings. Not investment advice.
Annual data
| Year | GoodwillValue | YoY GrowthYoY |
|---|---|---|
| FY2025 | $47.7M | +0.0% |
| FY2024 | $47.7M | +0.0% |
| FY2023 | $47.7M | +159.4% |
| FY2022 | $18.4M | +0.0% |
| FY2021 | $18.4M | +0.0% |
| FY2020 | $18.4M | +0.0% |
| FY2019 | $18.4M | - |
| FY2018 | - | - |
As of FY2025 · SEC 10-K · Updated Jun 30, 2026